When it comes to framed sites and the effect that the use of
frames by a site has on its search engine ranking, there are two
schools of thought. Some people say that framed sites, if done
properly, have no problems in getting good rankings in the
search engines. Others claim that if search engine optimization
is important to you, never use frames. In my opinion, the truth
lies somewhere in between. Yes, the use of frames does throw up
a few issues when it comes to getting good rankings in the
search engines which don't understand frames. Hence, when you
are designing a new site, I would recommend that you avoid using
frames, unless you have a specific reason for doing so. However,
if you already have a site which uses frames, all is not lost.
You can still get good rankings in the search engines even
though you have used frames. Furthermore, using frames also has
its own advantages when it comes to search engine placement, as
we shall later on. This article assumes that you have a working
knowledge of frames. For more information on frames, click here.
In case your site uses frames, the key to getting good rankings
lies in using the NOFRAMES tag. The NOFRAMES tag is intended to
help framed web sites display some content for those people who
are using non frames enabled browsers. The search engines which
don't understand frames also look at the NOFRAMES tag. Hence, if
you are using frames, you need to add content to the NOFRAMES
tag. What you should do is to add a complete web page within the
NOFRAMES tag. Ensure that this page repeats the important
keywords for your site a number of times. Also, in order to
ensure that the content within the NOFRAMES tag is as prominent
as possible to the search engines, you should put the NOFRAMES
tag right after the FRAMESET tag. However, don't put the
NOFRAMES before the FRAMESET tag. If you do that, Internet
Explorer will display your site correctly but Netscape will
display the content present in the NOFRAMES tag, rather than the
content present within the frames. Furthermore, you should also
place a link to the page containing your navigation links in the
NOFRAMES tag. This ensures that the search engines are able to
spider the internal pages in your site. Here's what the source
code of your page might look like: Put an<br />
attractive title which contains keywords
About the author:
Article by Sumantra Roy. Sumantra is one of the most respected
and recognized search engine positioning specialists on the
Internet. For more information on search engine placement, visit
1st Search Ranking by going to:
http://www.the-easy-way.com/main.html
|
