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Some folks may think that self-publishing began with the
invention of the PC (personal computer) and others may be
convinced that it has really taken off with the arrival of
Adsense. It is important to understand what self-publishing is
and its' enormous potential to fully appreciate and indeed take
advantage of Adsense. Actually self-publishing (the act of
producing and marketing your own writing) is as old as America.
It is an American tradition that is very much part and parcel of
the American dream. Ben Franklin was one of the first Americans
to self-publish and many others have followed since. Mark
Twain's Huckleberry Finn was self-published. As was Ulysses,
Lady Chatterley's Lover and the Tarzan series amongst a host of
other popular classics that would never have existed without the
authors ignoring publisher's rejection lips and taking the bold
step of publishing their own work. There are thousands of other
examples from recent times that we can mention here but the
point is that a few important developments in recent times have
only helped to fuel the power of self-publishing but did not
trigger off this revolution. The personal computer put a very
powerful publishing tool on the desktop for the first time
allowing the easy setting of type and design for publishers at a
tiny fraction of what is cost previously. Then the World Wide
Web came along and proved to be many wonderful things to a
self-publisher. They could use it to promote their work and sell
millions of copies of their self-published work all over the
world. Suddenly there was no niche that was too small to be
viable. Then the Internet could also be used to publish online
at a cost that was very close to zero. Still, as wonderful and
revolutionary as these developments were, none of them comes
anywhere near what Google Adsense has done for self-publishers
world-wide. Understanding this will open your eyes and enable
you to fully cash in using Adsense as an key part of your online
self-publishing efforts. With Adsense, Traffic Does Not Matter
In Online Self-publishing, As Much As Relevance And The Right
Well-paying Keywords ************** I often wonder if those guys
at Google fully understood the impact of what they were doing
when they decided to open Adsense for smaller sites and blogs
with very little traffic. Sure, they must have done it knowing
that it would have an impact on their bottom line, but did they
know that it would start an online revolution with far-reaching
effects and impact? I doubt it. You will already be aware of the
fact that thousands of online concepts were dead in the water as
far as making a profit online and this situation has been
changed dramatically by Adsense. Now anybody with a site online
can apply to Adsense to carry their ads and within no time, the
new revenue stream will be putting money into their pockets. You
will of course need to do a lot of work to get to use the
highest-paying keywords for every content written for your site.
But the really exciting bit for online self-publishers is the
fact that even a few visitors every day, clicking on high-paying
Adsense ads will earn them lots of cash. But let's be extremely
careful here because Adsense rules do not encourage folks to
start web sites or blogs with the sole intention of making money
from Adsense ads. And if truth be told, anybody who does this is
leaving a lot of easy money on the table. Why It Is Important To
Combine Adsense With Other Profit Centers In Self-Publishing
**************** What Adsense has done, is introduce a revenue
stream that helps a site focus more closely on its' niche
subject, and actually sets it up for success.
About the author:
Christopher Kyalo makes money writing content online. To read
the rest of this article, visit one of his blogs
http://webcontentprovider.blogspot.com. He can be reached at
strongwallafrica at yahoo.com
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