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Changing How Business Answers Their Telephones
Author: Scott Perreault
Topic: Multimedia
Viewed: 66 time(s)
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America is now conditioned to the automated telephone answering
experience. Most of us can recite the words from memory. This
drone or common experience has a comfort zone that many
companies are fearful to abort. As the buying demographic
changes, so must the approach.

Telephone answering script and voice professionals at
www.scotttradio.com welcome this new frontier in the business
and call center phone experience. "Please listen closely as the
menu has changed" is now a common phrase when we are sent into
the automated telephone answering world. Wouldn't it be nice to
be both informed and entertained? Who said it must be bland to
be professional? Someone did and too many companies believe this
reality.

We can learn a lot from the most successful airline of the past
decade. Southwest Airlines. Imagine, of all the places to take a
risk in shifting from extremely professional and serious, to
casual and relaxed then the airline industry. Lives are at risk.
But they did and the consumers love it. With the humor can a new
type of trust. With the casual uniforms came less fear, not
more. At scottradio.com this approach to telephone answering is
what we do. And we do it well.

About the author:
Scott Perreault is a radio and narration voice veteran with over
twenty years of broadcasting and voice work experience. From the
writing, production and development of radio campaigns to the
recording of a two-hour audio book, Scott has experienced many
facets of the voice business. Scott resides in both California
and Minnesota. By the age of thrity-three Scott was one of the
youngest radio station General Managers in the nation.



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